DaMensch

DaMensch is an Indian D2C apparel brand for men that started with innerwear, but quickly expanded to T shirts, shorts, joggers and more. Their products are crazy comfortable. The brief was to create really interesting stories that promoted different categories, and have fun while we did it 🙂

What We did

Long story short, we had fun. We brought in familiar characters, wrote out really interesting stories that would draw in people. Why don’t you take a look at them yourself?